Mr Shashi Tharoor, Member of Parliament, Lok Sabha and Chairman, Parliamentary Standing Committee on External Affairs speaks on India’s SoftPower at AIMA’s 3rd National Leadership Conclave 2017.
Good morning to all of you here. I can take a little bit of credit for having brought this issue (Soft Power) into the Indian context. In fact I was in the States and a fairly good friend of Joseph Nye, so I asked him do you mind if I try and apply your theories to India and he didn’t mind at all and so about 15 years ago I wrote a piece about India’s soft power and sent it to him and said what do you think and he was totally supportive and ever since I have sort of gone on a bit of a crusade in this country both before returning to it full time and then subsequently after my return to India delivering multiple lectures and it finally had the effect that the phrase ‘soft power’ entered into our lexicon and the ultimate gratification came when the Prime Minister of India, Dr. Manmohan Singh started using this in his speeches.